Marketing expert types
Every kind of marketing expert, clearly labeled.
Each specialty described honestly, so you can choose what fits.
Digital & social marketing
Print, broadcast & traditional media
Print & direct mail agencies
print advertising · direct mail campaigns · out-of-home / billboard advertising
For: local market reach, a direct mail campaign, billboard or signage advertising
Broadcast, TV & radio advertising
TV commercial production · radio advertising · media buying
For: launching a TV or radio campaign, regional broadcast advertising
Analog & traditional advertising
signage and wayfinding · trade publication ads · classic analog media
For: local / offline advertising, a traditional media mix
Experiential & event marketing
Branding, PR & strategy
Public relations & media relations
press relations · media placement · crisis communications
For: needing press coverage, managing a PR issue, launching a product with media outreach
Branding & creative agencies
brand identity design · creative campaign development · logo and visual identity
For: rebranding a business, launching a new brand, needing fresh creative
Marketing speakers & consultants
keynote speaking · marketing strategy consulting · workshop facilitation
For: hiring a marketing speaker for an event, needing outside marketing strategy, a conference or association looking for a speaker